For Sellers

Selling Your Home


Representing Buyers & Sellers Since 1994

Are you ready to sell your home? Have you been thinking about it and are trying to understand the sometimes conflicting information about whether or not this is a good time to sell? Choosing the right agent who will help you understand the dynamics of the market and leverage the unique advantages of your home is critical. Preparing your home for sale and pricing your home right requires the assistance of a professional who understands the most discerning clients, their definition of value and their personal preferences.

Karen’s exceptional market coverage and property data information enable her to provide the most accurate evaluation of your property’s current market value and guide you towards optimal pricing. She develops a targeted marketing strategy carefully tailored to your home. Equally important, she will advise you on how to prepare your property for showing- so as to maximize your sales price. Her years of experience and global network enable her to expose your home to the right buyers in the market.


The Right Preparation, Pricing & Exposure = SOLD

Your home’s first impression is a very important one. One that you really only get one chance to make – which is the first time you introduce your house to the market. We all live in our homes very differently than the way a home should show when it is for sale. Similar to the lengths a bride goes through to look her very best in photography, under lights and in video on her wedding day, Karen makes sure you do everything you can so that your home shows its very best too. This can mean simply de-cluttering, rearranging furniture and freshening the garden or utilizing the services of a professional stager. A home that shows well can mean the difference between a home that sits and one that sells.


Prospective buyers will be pre-qualified and Karen will be present for showings. As a result, her skilled negotiation on your behalf is enhanced by her full knowledge of all activity associated with your home, thereby helping you obtain the best possible price and terms, and the quickest possible closing. While simultaneous multiple offer situations are not as common as they once were, should you be fortunate to be involved in one on the Seller side, Karen’s years of experience will ensure success as you work through the multiple negotiations in order to secure a satisfying outcome. Karen will continue to closely work with you throughout the escrow process helping you navigate the myriad of details associated with the transfer of ownership.

Karen is a dedicated broker who will guide the entire marketing process, ensure discretion and report to you on a regular basis. Whether you wish to sell your home via worldwide marketing or a private and discreet sale, you can rely on Karen to give you accurate pricing advice, to tailor the most effective marketing plan for your property and to use her vast network to get your home sold.

Looking for your next dream home?

Work With Karen

Karen Mendelsohn Gould brings twenty five years experience in San Francisco residential real estate. She focuses on the selling, purchasing and leasing of fine homes for her clients.
Let's Connect

Follow Me On Instagram